The overall economic environment cannot be changed by any enterprise or industry, and enterprises can only start from themselveswire and cableFor enterprises, in addition to regular product production, they should pay attention to product upgrades and build their core competitiveness by improving product performance. The power cable products that are well-known in the industry are quite representative. Currently, many power wire and cable manufacturers mainly produce power cable products of 220KV and below. Although low-voltage wire and cable products have a large market demand, the technical requirements are not high, which leads to fierce competition among similar products. Most wire and cable manufacturers can produce power cables with low technical content. Under the temptation of the huge market, they naturally invest in products to compete for the market. Therefore, in order to change this situation, for domestic large-scale wire and cable production enterprises, they should invest manpower, material resources, and financial resources as soon as possible, and promote the transformation of enterprises from mid to low-end products to mid to high end products through technological research and development.

In addition to conducting industry analysis and investing in research and development, wire and cable companies also have to have a correct understanding of the problem of constantly increasing raw materials, and minimize production and sales costs through cost compression and other methods. Of course, reducing production costs cannot be exploited from laborers, as such an approach is short-sighted and unwise. If the goal of reducing production costs is achieved by lowering the wages of production personnel, it will inevitably cause strong negative emotions among employees and even lead to talent loss. Moreover, it is an undeniable fact that prices are soaring, and both the government and enterprises are calling for a "people-oriented" approach. If personnel salaries are reduced at this time, this approach is clearly not feasible. A more reasonable approach is to optimize management, carry out more systematic and scientific planning and monitoring, in order to achieve the goal of cost savings. In this way, both personnel turnover and poor product quality are avoided.

In addition to improving their own production capacity and technological content, wire and cable companies should also make good use of the overall trend. At present, the construction of ultra-high voltage and smart grid has been vigorously carried out as a national key project. The wire and cable industry is also very excited about the huge market brought by the construction of ultra-high voltage and smart grids. However, if production technology and equipment are not improved as soon as possible, and the original specialized production of low voltage and medium voltage cable products is transformed towards high-tech content such as high voltage, ultra-high voltage, and ultra-high voltage, then although the market is large, the market that enterprises can occupy will be extremely limited. It can even be said that wire and cable production enterprises that have not undergone transformation and upgrading may be eliminated by actively transforming enterprises, and it remains to be seen whether they can maintain their original *. In addition, it is possible to reduce production costs and save resource costs by seeking OEM and ODM production. By using the method of outsourcing, it is also possible to effectively avoid being deterred from large orders and caught in a dilemma due to excessive consideration of production lines, personnel costs, and other factors.

The upgrading and transformation of China's wire and cable industry is urgent and can take various forms, whether it is investing in technology research and development, management capabilities, building the core competitiveness of wire and cable production enterprises, or actively seeking ways to reduce production costs and increase profit margins. The upgrading and transformation of China's wire and cable production enterprises has reached an urgent time.

Firstly, regarding the fact that wire and cable companies in the market mainly produce power cables and civilian cables, despite the huge demand in the power and civilian markets, which can bring huge profit margins to production enterprises, it should not be ignored that the power and civilian cable markets are also very large and have a large profit margin, which also brings great competition, even vicious competition. In such a competitive environment, not only is it not conducive to enterprises winning greater profit margins, but it may even affect the overall development of the industry.

Wire and cable companies may need to focus more on researching national policies, in order to grasp which industries are highly valued by the country, predict future market capacity, and be ahead of other production enterprises to start researching and producing products that meet the needs of key industries and industrial development, thus taking the path of differentiated competition. At present, whether it is ultra-high voltage or smart grid, urban rail transit, or shipbuilding, they have become key industries supported and developed by the country. If China's wire and cable enterprises can focus on the research and development of wire and cable products, materials, and technologies in these industries earlier, it will bring vitality and activity to the enterprises.